Archive for February, 2012

February 24, 2012

Orkut is the ORIGINAL Google social network

TechCrunch seems perturbed by Google’s decision to maintain Orkut as a distinct entity from Google Plus. I think that Google is correct to do so.

Orkut is Google’s most successful social network. It would be fair to say that Orkut is the most successful global online community, EVER. It has been in existence for nearly a decade. That is no minor achievement, in a web time frame of reference! Orkut actually grew its user base in Brazil during 2011.

Google Orkut users in 2011 by country chart - Brazil 50%

Orkut users by country 2011

Orkut remains the second most popular social network in India. I recall reading an official Google blog post last year, tallying over 65 million ACTIVE Orkut users, primarily in Brazil, India, Pakistan and Portugal. There doesn’t seem to be any reason to merge Orkut into Google Plus.

Orkut status April 2014

The future of Orkut appears less certain now, nearly two years later. The Orkut developer page,

https://code.google.com/intl/en-US/apis/orkut 

returns a generic Google HTTP error 404 page not found.

Equally ominous: The Orkut advertising inquiries page also returns an error. Advertising is the number one priority!

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