Google Cloud Print one year later

A few days ago, Google Cloud Print was rolled out to more users, with new features. One of the more interesting is the ability to embed a cloud print button on one’s website. Read on to learn the reason this cloud print button is important.

Reverse colors in 2011

Google Cloud Print's new logo

The Google Cloud Print landing page now offers complete instructions for registering a printer that is not connected to a PC or other computer. There is also a detailed user tutorial, which wasn’t available a year ago.

The full list of operating systems, device types and browsers from which one can access Cloud Print is extensive.  This seems to be the easiest way to decide whether Cloud Print will work with a user’s current “configuration”:

On any web page, if you see a “Print” button with the Google Cloud Print logo, you can print without leaving your browser.

As I wrote this article, I found a few user tips. Profiles and Cloud Print for Any Page has good instructions for embedding the Cloud Print button, and for using it with multiple Google profiles in Chrome 16.

Variety of services

Google Cloud Print offers versatility

Implementation and strategy thoughts

The level of detail required to specify device (mobile/ tablet/ PC/ Mac/ Chromebook), operating system (Android/ iOS/ Windows/ Mac/ Chrome OS) and print app makes one think about the project management complexity. I can only imagine the hardware and data integration challenges!

It is worth noting that Google chose to expend this effort on printing, which is one of the least interesting computing services, for marketing and developers alike. This is a reality, despite the importance of print functionality to those who need it.

In Beta

A certain problem URL, described in my  Cloud Print post last year, still returns the same 400 error. I don’t fault Google for that. Google Cloud Print remains is in beta. It is more prudent to keep the beta designation until a product is ready. Avoid the sort of headaches Google recently had with the still-buggy Gmail for Apple iPhone mess a few weeks ago.

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